This spring marks the very first AMREF photography competition, run as a joint project between AMREF Ethiopia and AMREF Canada.
Spearheaded by former AMREF Canada intern, Rachel Levee, this competition began as an idea last June, when she first began her internship. She explains:
“Part of my internship was focused on documentation, including photographing projects. After developing and delivering a new documentation training program, I thought, what better way to showcase the incredible photographic talent in the AMREF Ethiopia team, and, also, celebrate the power of photography to tell the AMREF story.”
With the support of AMREF staff in both country offices, the photography competition began last November with a call for entries.
The rules were simple: all AMREF Ethiopia staff could participate, and the photograph had to feature some of the people that AMREF works with every day to improve health in their communities.
The competition was fierce, and three excellent photographs emerged as winners.
Credit: Kedija Mohammed
The first place prize went to Kedija Mohammed, a project officer in the AMREF Human Resources for Health project. A midwife with extensive clinical outreach experience, Kedija took this picture three years ago while working in BeneTsemay, when a mother and child came for a follow up visit to an AMREF-run immunization, growth monitoring, and family planning service.
What Kedija likes the most about this photo is the story; she took this photo to show how important the AMREF programs are to helping women and children stay healthy.
The second place prize went to Anley Haile, the Maternal, Newborn and Child Health Program Manager
Credit: Anley Haile
He took this photo in Konso in August 2013 to document AMREF’s successes for a project brochure. Anley enjoys taking pictures, and values them as an essential tool for sharing how AMREF improves lives:
They provide a meaningful message for everyone, and a long-lasting memory.”
The third place prize went to Fikrie Gashaneh, a project officer for a project in South Omo that is supported by the Government of Canada through the Department of Foreign Affairs, Trade and Development (DFATD, formerly CIDA). This photograph was taken in Key Afer to illustrate the effectiveness of a growth monitoring project for an August 2013 report. Fikrie likes the way the mother’s smile is caught on camera- and the way that moment tells a clear story. He also appreciates how important photographs are for monitoring all aspects of a project.
Credit: Fikrie Gashaneh
He explains that “photographs help AMREF to identify intervention areas, the geographical coverage, the types of communities it supports and [assess] the visibility of the organization.”
This inaugural competition has sparked a greater appreciation of the photographs that the AMREF Ethiopia team produces. These wonderful photos are just a small sample of the incredible pictures taken every day by the AMREF Ethiopia team.
Congratulations to the winners of the 2013/2014 AMREF Ethiopia and AMREF Canada photography competition, and thank you again to all of the participants!